FOUNDER'S CORNER

What began as two NIFT girls Aayushi and Megha—sharing doodles, deadlines, and countless cups of coffee slowly grew into something far bigger than either of them imagined.
What they didn’t know then was that every conversation, every fabric swatch, and every late-night brainstorm was quietly shaping the foundation of something special: AarPaar Collective LLP.AarPaar wasn’t born from a business plan.It was born from chemistry ,the kind that happens when two people see the world through the same fearless, creative lens. From the very beginning, Aayushi brought clarity, structure, and a sharp design eye. Megha brought imagination, depth, and a love for storytelling through garments. Together, they didn’t just collaborate they complemented.Over time, their friendship turned into a partnership, and their partnership evolved into a collective.A space where ideas cross from thought to reality. Where concepts move from “Aar” (this side) to “Paar” (the other side). Where creativity isn’t just encouraged but expected.AarPaar Collective became the place where every dream found a shape, every sketch found a purpose, and every project found a home.
It’s not just a firm,it’s the creative capsule where their visions are nurtured, refined, and eventually launched into the world.From branding to design labs, from experiments to full-fledged clothing lines, AarPaar is where Aayushi and Megha build, break, rethink, and recreate. It is the parent ecosystem that gave life to everything that followed including their first baby, AAR CODE.But at its core, the aarpaarCollective stands for something much deeper: Heart, honesty, and the courage to create without holding back.Today, AarPaar Collective LLP isn’t just run by two founders.
It is held up by two friends who dared to dream, dared to start, and dared to grow together.
Two minds, two journeys, one vision:To build meaningful, soulful, and transparent design worlds that stay true to who they are.